TECHNOLOGY THAT EMPOWERS YOUR BUSINESS. POWERED BY PEOPLE WHO CARE.
MCG Strategic creates applications that solve business challenges, improve efficiency, provide operational insight, and empower users. At our core we are strategists, architects, and inventors that love helping people achieve great things.
Success Stories
Customer Satisfaction, On-Demand
THE CHALLENGE: Frankford’s customer service team was inundated with inventory inquiries and customer sales order status requests, leading to slow response times and unacceptable customer service.
THE SOLUTION: MCG created a self-service portal enabling customers to access real-time inventory, pay invoices, and track orders anytime. This solution has greatly reduced inquiries, accelerated receivables, and boosted both customer satisfaction and employee efficiency.
Frankford Umbrellas Customer Portal | For Customers | Industry: Manufacturing
Driving Growth Through Effective Training
THE CHALLENGE: Frankford prides itself on their hands-on approach to educating their loyal retail partners across the country. But, as they have grown and acquired more and more retail customers, on-site training has become a challenge. And as retailer staff changes, knowledge is not always transferred adequately to new team members.
THE SOLUTION: MCG envisioned and developed Shade Pro, the industry's first learning management system (LMS) designed to train individuals on the features and benefits of Frankford’s products, care and maintenance, warranties, and product assembly. Armed with this knowledge, retailers can sell Frankford more effectively, dramatically increasing revenue.
Frankford Shade Pro | For Customers, Sales Team, and Staff | Industry: Retail
Gain a Competitive Advantage
THE CHALLENGE: The PDI sales team’s goal is to demonstrate the effectiveness of PDI products in comparison to their major competitors. The problem was they were only able to show anecdotal competitor comparisons or try to explain the benefits through complex spreadsheets.
THE SOLUTION: MCG organized PDI’s complex product efficacy data and built a visual product comparison application that clearly demonstrates PDI’s superiority against its competitors in cleansing, disinfection, and sterilization.
PDI Advantage Analyzer | For the Sales Team | Industry: Healthcare
Trusted By Many
We are industry agnostic. Following is a small sampling of the wide variety of our regional, national, and global clients in various industries.
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